SELECTED WORK · FINTECH · LAUNCH

GO2bank

Formerly GoBank, Green Dot’s mobile-first checking account. As Associate Creative Director, I helped take it from a soft launch at SXSW to its full launch in San Francisco with Sam Altman and Steve Streit, then carried the brand across every touchpoint: mobile app, packaging, retail, out-of-home, digital and social.

FILM

FILM · 1:19SXSW Puppy Hour: the GoBank soft launch with BarkBox More films on Vimeo →
GO2bank feature
RETAIL PACKAGING · CHECKING ACCOUNT CARD

OUT OF HOME

GO2bank out of home
BILLBOARD · “GO BANK YOURSELF”

DIGITAL

GO2bank digital
RESPONSIVE SITE · TABLET
GO2bank digital
MOBILE APP · ONBOARDING AND FORTUNE TELLER
GO2bank digital
WEBSITE · DESKTOP AND LAPTOP
GO2bank digital
PROMO CARD · FREE PHOTO DEBIT CARD

RETAIL

GO2bank retail
POINT-OF-PURCHASE DISPLAY
GO2bank retail
PROMO SIGNAGE · CVS
GO2bank retail
IN-STORE KIOSK
GO2bank retail
COUNTER DISPLAY

SOCIAL

GO2bank social
SOCIAL · “SAVING TIME = PLAY”
GO2bank social
SOCIAL · “SAVING TIME = DAYDREAM”
GO2bank social
FACEBOOK · PROFESSOR DOG
GO2bank social
FACEBOOK · FORTUNE TELLER
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