RealtyMogul
// Creative direction and design //
// Positioning and tone //
// Brand guide development //
// Provisional personas //
// Value proposition and copy //
// Tactical extensions //
![RM site redesign and narrative](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/050ea4c7-704c-4367-85d9-aa886097d782_rw_3840.jpg?h=80d60ac960c2c9df35d9cd522fc98d7f)
RM site redesign and narrative
![RM site redesign mobile](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/3dbca41b-a8ef-4fce-9692-42168a13296d_rw_1920.jpg?h=1843ca7c7d8408ce0827f85653cf85a6)
RM site redesign mobile
![RM UI style guide](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/9c8c00a2-71bf-4954-a582-27dc9525f92f_rw_3840.jpg?h=57a1c635c330e9ae27e894ca5b752b9f)
RM UI style guide
![RM Social media campaign](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/0b682b6d-61bb-48ed-bf9b-61261f3db9be_rw_3840.jpg?h=202f5bb7a6f3e03a4e178b522c208e2a)
RM Social media campaign
![RM Social media campaign](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/1bf285bd-94da-40c3-9add-2f6a914f9624_rw_600.gif?h=bac5e07a4b5d6abbd0d3788aef4fd0c8)
RM Social media campaign
![RM CTV tile card intro](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/01b5a260-6ac2-4201-91bc-40e636e494ce_rw_1200.gif?h=bf5f5f175bc9ef8b75bb08ba1c26995a)
RM CTV tile card intro
![RM Thought leadership video series](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/664f5589-7a00-4371-a064-e24a0a175539_rw_3840.jpg?h=30f0f8440873f02b080972ccc66988b9)
RM Thought leadership video series
![RM Thought leadership video series](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/7087cfe7-80a0-4d9c-8dde-0ee0b0d1952c_rw_3840.jpg?h=9ea4fdc5cc3eb43890fc1f30082d0561)
RM Thought leadership video series
![RM Thought leadership video series](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/f33c92e5-5c94-4f90-8937-e6e03cbd6e39_rw_3840.jpg?h=4ea40cf537f4b060f70826528d387d6e)
RM Thought leadership video series
![RM Fundraising handbook](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/03c35186-df3c-4ac7-9f9e-e83a59104810_rw_1920.jpg?h=ffdc8c9344ed3e9bf86428e663960a13)
RM Fundraising handbook
![RM Experiential trade show booth](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/ddb1f9c1-ddaa-4abb-8db3-cce5bf040e81_rw_3840.png?h=7f645f5c27395c977ff6c4eab58e80cf)
RM Experiential trade show booth
![CTV Roku short form pitch](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/2d0ae383-d3e3-4350-9605-9fd40b5f6d68_rw_3840.jpg?h=0149db01f6f37f0a0f4b037066bea291)
CTV Roku short form pitch
GCI Health - WPP
// Art direction and design //
// Positioning and tone //
// Identity development //
// Provisional personas //
// Value proposition and copy //
![MBC unfiltered color palette](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/f855b073-555c-4d44-8d2c-9c16ee1453e5_rw_1920.jpg?h=bef329ad2276a822015ec68ed5c1fc31)
MBC unfiltered color palette
![MBC unfiltered logo ALT](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/da3e1185-639a-4dd2-bc32-e6dc936e6b2c_rw_1920.jpg?h=34b9cf88ed4a274846a764e46a85472d)
MBC unfiltered logo ALT
![MBC unfiltered logo ALT](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/837c4a45-e50f-4408-a2a6-9ef671797b8f_rw_1920.jpg?h=25ca1f250b08d700f87ceb6dea8eb4ef)
MBC unfiltered logo ALT
![MBC mobile logo concept](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/ef64d694-b22b-4cc1-94cc-47f1a43c273c_rw_1920.jpg?h=96608910869c13940081965b4edb31a1)
MBC mobile logo concept
![MBC unfiltered logo final](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/e1949a95-0143-4dfb-9f86-6f6c8fbc41b9_rw_3840.jpg?h=f54b7ff79654132066bf2554fb73d1d3)
MBC unfiltered logo final
![MBC unfiltered mobile](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/23823388-f16c-4263-8a05-12cb48698502_rw_3840.jpg?h=d24c33ffafe7a13f9a080c99df08466f)
MBC unfiltered mobile
![MBC unfiltered site design](https://cdn.myportfolio.com/c2e618a44dafe1bad3221220ea71564d/5cf02baa-6ad4-4bed-b9ab-04556f4e7dc0_rw_3840.jpg?h=32b63ea1cfff5cd17cf43b4db97ca7aa)