Sourcing and directing multiple agencies, I collaboratively leveraged the sage advice of comedian Steve Harvey to share with you "Things You Already Know." In a fun and entertaining way, we celebrated the obviousness of people having no doubts and no questions about the status of their money by ironically reminding them of things they "already know". As Associate Creative Director for each of these projects, my responsibilities included vetting agencies, choosing locations, developing key art, creating mood boards, scripting content, pre-production meetings, directing brand image, post production, managing talent...and occasionally acting as set DJ to keep a positive and fun environment for the team.